Friday 20 October 2017

Which SEO techniques to use to double traffic

Are you also among those wondering how to get more people to your website? We have compiled some essential and useful SEO techniques to assist you with this.
  
SEO is a technique which makes your website get more visitors both in terms of quality and quantity by the use of natural and free results that appear on search engines. Basically, SEO is all about what rank your website stands at when someone searches for a matter using some keywords like 'do my essay'. The higher the rank, the more the access to your website. What makes the ranking of your website go higher? The relevance as well as the genuineness of your content. Let us enlighten you with some great tips to get your website more visibility.



Get links to your website
Google™ has a certain set of rules based on which it ranks the websites. One of these is the authority of the website which is based on the amount of links associated with it. Quality work gets more links by other pages. Popular websites choose another website to reference it through links based on how relevant, concise and informative content it has to offer. So, write content that people are looking for that will prove very interesting and of great help to them. The places where your content can be shared include blogs, social networking websites like twitter, Facebook, LinkedIn, etc. The more your content gets shared, the Google™ will record it and consequently bring you higher in the queue of search results. You must be wondering what can I do to improve the quality of my website contents? There are multiple ways to do it and you need to imply all of them without considering any as less significant.

·         Write the most updated form of information
·         Provide clear and detailed explanations
·         Revise and edit your content many times until you are satisfied with the relevance of it
·         Designate keywords to each page. Consider yourself a random surfer of the internet who is in need of some great and relevant material. What words will you enter in the search engine for this purpose? Use those specific words as headings for your content. Accordingly, use suitable sub headings and meta descriptions. There are certain topics that the reader is not sure how to exactly search for accurately. So, he writes long sentences instead of keywords in search engine. Think of what those sentences can be and include them in your paragraphs.
·         In a certain limit, use bold, italics and tags to put emphasis on keywords like heading tags.



2. Alt tags

When you are describing the images or videos in your content, do it by using alt tags or alternate text descriptions. It will provide information about what is in the picture clearly. It is especially for screen reader users who are visually impaired. It increases the web accessibility.

 3. Make your website more mobile-friendly

With the advancements in mobile technology, almost everyone prefers using mobile phones for surfing web browsers over laptops or computers. Your website's overlook should be presentable on a mobile screen. The website should look no different from what it does on desktop. It should be optimized to accurately fit to the length and width of the screen. The content size should be perfect to adjust to a smaller screen to make it easily readable. Take a look from your own mobile phone of how your website looks. If it turns out to be not so mobile-friendly then either amend the already existing website or to design a completely new website is a better idea as it will cost you less time and money ultimately.

4. which website is giving you a competition?

Which website is topping the ranking system of Google™ at the moment for the same content as yours? Search and use exactly the same keywords as of that website in both the heading and the main content. Work on improving the quality of your website so that the reader finds it more eye-catching and clicks it instead of the one giving you competition. Sign up for their newsletter. It will disclose their tactics of advertisement they use for their website.

5. use social media

Share your website's content to as many social networking websites as you can think of. Every page of your website should have a user-friendly interface including share buttons for social media websites.

6. Google search console


This tool will help you come across those keywords which are used most widely. Furthermore, you will get the list of links that other websites have used to signal yours. It is a free service which allows you to check what is your current status of indexing.